With over two decades in media and marketing, Ginny is well-versed in strategies to amplify brands and drive business engagement. As Senior Associate with S360’s British Columbia office, she supports the day-to-day needs of clients including monitoring media and government activities that impact clients. She also supports the firm and clients with communications, marketing and event planning.
Prior to S360, Ginny spearheaded 16 Mr Mikes stores’ community engagement and digital marketing strategies. Wielding social and digital marketing savvy, she grew Reward Members engagement by 120% in less than a year. Before that, Ginny acted in multiple marketing management roles in both Vancouver and Calgary for national food and hospitality brands. Always aiming to drive outreach – including the use of the most current social media trends – Ginny successfully expands companies’ profiles and relationships with their customers.
Ginny is a skilled creative copywriter, social media planner, photographer and digital media marketer who has worked with brands including Care Bakery and the Cascade Restaurant Group. She holds a degree in Commerce from the University of British Columbia with a specialization in business management. Ginny loves to travel and speaks four languages including French, Spanish and Thai. She is an avid gluten-free baker, disc golfer, and science fiction aficionado.